OnlyFans Revenue & Statistics: Every Verified Number (2025)

OnlyFans Revenue: Year-by-Year Breakdown

Fenix International Ltd — OnlyFans' parent company — is registered in the UK. That means their annual revenue gets audited and published at Companies House every year. These aren't estimates or analyst guesses. They're official government filings. First, let me clear up the confusion I see everywhere. When headlines say "OnlyFans made $7.2 billion," they mean gross revenue — total money fans spent on the platform. OnlyFans keeps 20% of that. Their actual take was $1.41 billion in FY2024. Still massive — but a very different number. The real story isn't the headline figure though. It's the growth trajectory. OnlyFans exploded 715% in FY2020 when the pandemic pushed creators online. Growth peaked at 118% in FY2021. Then it started slowing: 16%, 19%, and now 9% in FY2024. The platform isn't shrinking — but the rocket-ship phase is clearly over.

How Much Is OnlyFans Worth? Valuation Timeline

OnlyFans' valuation history reads like a rollercoaster. In 2021, the platform was worth roughly $1 billion. No formal valuation surfaced through 2024 — the company stayed private and profitable. By May 2025, owner Leonid Radvinsky explored selling at a valuation peak of $8 billion. The deal that actually closed in January 2026? $5.5 billion — 31% below his asking price. Why the drop? Simple math. Investors don't pay pandemic-era multiples for single-digit growth. A 5x multiple on $1.41 billion in net revenue gets you to about $7 billion on paper — but that's before factoring in the risk of running an adult content platform. Banking relationships, payment processor issues, and potential legislation all push the number down. The Architect Capital deal structured it as $3.5 billion in equity plus $2 billion in debt financing. And here's the interesting part: the deal includes a path toward a 2028 IPO. If that happens, OnlyFans would become the first major adult content platform to trade publicly.

OnlyFans User Count: Creators and Fans

As of FY2024 (ending November 2024), OnlyFans had 377.5 million registered fan accounts and 4.63 million creator accounts. Both numbers grew — but the growth rates tell a more interesting story. Fan accounts grew 24% year-over-year. Creator accounts grew 13%. That widening gap is actually good news for creators — each one now has a bigger potential audience. The fan-to-creator ratio hit 81.6:1 in FY2024, meaning roughly 82 registered fans for every creator on the platform. The website pulls in 305.5 million monthly visits according to SimilarWeb data from December 2025. And creators are busy — 44 million pieces of content were posted in March 2024 alone. That's roughly 10 posts per creator per month on average.

How Much Do OnlyFans Creators Actually Earn?

This is the stat that shocks everyone. The average OnlyFans creator earns about $131 per month after the platform's 20% cut. But "average" is doing a lot of heavy lifting — the income stats reveal a distribution more lopsided than almost any industry I've seen. OnlyFans paid out $5.8 billion to creators in FY2024 across 4.63 million accounts. Divide those two numbers and you get the $131 figure. But the median — what a typical creator actually takes home — is almost certainly under $50 per month. The top earners pull that average way up. (For details on how and when creators get paid, see our payout guide.) For a detailed look at what realistic creator earnings look like at different levels, see our full earnings breakdown by tier.

Revenue Per Employee: How 46 People Run a $7B Platform

This stat goes viral every time someone posts it on Reddit. OnlyFans generates $37.6 million in net revenue per employee — more than Apple, Nvidia, Meta, and Google. A thread on r/dataisbeautiful comparing these numbers got 25,988 upvotes and 1,397 comments. The reason it's possible: OnlyFans is a marketplace, not a product company. Creators make the content. Fans pay for it. OnlyFans just hosts the transaction and takes 20%. You don't need 164,000 employees like Apple or 228,000 like Microsoft when your users do the work. But there's a catch that gets buried in every headline. OnlyFans also employs hundreds of contractors worldwide — mostly for content moderation and safety compliance. They don't appear in the 46-person headcount. The real per-head number is lower than $37.6 million. Still impressive — just not the absurd outlier the chart suggests.

“The number is genuinely impressive — but they're not really updating the platform. They're extracting profits, not investing back. That's the trade-off of running this lean.”

— Matej, B9 Agency

Who Owns OnlyFans? Net Worth and Dividends

OnlyFans was founded by Tim Stokely in 2016 as a platform for influencers and fitness creators to monetize their audience. But the person who turned it into a multi-billion dollar machine is Leonid Radvinsky — a Ukrainian-American entrepreneur who bought a 75% stake in 2018 for an undisclosed amount. Radvinsky's net worth hit $7.8 billion according to Forbes' billionaire rankings. And the dividends tell the real story. In FY2024 alone, he received $497 million in dividend payments. Over five years, he's collected roughly $1.8 billion in cash dividends from the company. Not stock options. Not paper wealth. Cash. The company has also cycled through three CEOs in four years — unusual for a business this profitable.

• Tim Stokely — Founded OnlyFans in 2016. Stepped down as CEO in December 2021. Net worth ~$120M at exit. Now building a new platform called Subs.
• Leonid Radvinsky — Acquired 75% stake in 2018. Majority owner. Previously ran MyFreeCams. Net worth: $7.8B.
• Ami Gan — CEO from December 2021 to 2023. Oversaw the peak growth period and the reversed adult content ban.
• Keily Blair — Current CEO (2024-present). CEO net worth not publicly disclosed. Previously chief strategy and operations officer. Leading the Architect Capital deal and potential IPO.

OnlyFans Statistics by Country and US State

Here's the stat I think most OnlyFans posts miss entirely. The United States accounts for over 60% of OnlyFans' total revenue. 48% of all website traffic comes from American users. And US fans spent over $2 billion on the platform in 2025. This isn't just a fun fact — it's a risk factor. OnlyFans is far more US-dependent than the "global platform" branding suggests. If a major US payment processor pulls out or a federal regulation targets adult platforms, it would hit the majority of the company's income. For creators, the geographic data matters too. The biggest audiences — and the highest-spending fans — are concentrated in the US, UK, and a handful of European markets.

OnlyFans vs. Competitors: Creator Economy Market Share

OnlyFans controls roughly 40% of the paid creator subscription market. No competitor comes close — but the market is shifting. Fansly launched as a near-identical alternative and is growing fast. Fanvue hit $100 million ARR by leaning into AI-generated creators. And Patreon still owns the non-adult space. The one thing keeping creators loyal? OnlyFans' 80/20 payout split. Creators keep 80 cents of every dollar fans spend. That's the most competitive rate in the adult creator space — and the main reason most creators won't switch even when they're frustrated with the platform. For a direct feature-by-feature comparison, see our Fansly vs OnlyFans breakdown. The broader creator economy market size hit an estimated $250+ billion in 2025. OnlyFans' $7.22 billion in gross transactions is a small slice of that total — but within paid adult subscriptions specifically, they're dominant.

OnlyFans Demographics: Who Uses the Platform?

The demographic data tells you exactly who's on this platform — and who's paying. It's overwhelmingly young men subscribing to content made by women. That split shapes everything from content strategy to pricing to which niches make the most money.

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